Every marketplace faces the same classic question:

What comes first — the chicken or the egg?

In our case at Momly, the question is simple:

Do parents come first?

Or do specialists come first?

The honest answer?

We can’t truly launch without specialists.

And that’s exactly why today we’re officially opening early registration for specialists on Momly.

Why We’re Launching Early Access for Childcare & Family Specialists

Momly is being built as a structured, trusted platform where parents can easily find:

Nannies and babysitters
Speech therapists
Child psychologists
Tutors
Activity clubs and workshops
Kids-friendly services
Online lesson providers
Event organizers for children

But here’s the reality of building a marketplace platform:

Parents will only come if there are quality specialists.

Specialists will only get orders when parents arrive.

So someone has to go first.

We’re inviting the brave ones to do it with us.

What Early Joiners Should Expect

Let’s be transparent.

At the very beginning:

You may not receive orders immediately.
Traffic will grow gradually.
The platform will be actively promoted to parents in Estonia and the Baltics.

However:

Your profile will already be indexed and visible.
You will be positioned as an early specialist on the platform.
You will benefit from long-term exposure as traffic increases.

Marketplaces scale. And those who are present early gain visibility advantage.

Why It Makes Sense to Join Momly Now

If you work with families or children, visibility is everything.

Momly is being built specifically for:

Specialists who want structured profiles (even if they don’t have a website)
Professionals who currently rely only on Facebook or Instagram
Experts offering online services and webinars
Offline service providers who want to be discovered locally

We are not building another chaotic listing site.

We are building a clean, categorized, searchable ecosystem for parents.

And that ecosystem starts with you.

Special Conditions for Early Specialists

We believe early supporters deserve long-term benefits.

That’s why:

✅ Early joiners will keep reduced platform fees

✅ Founding specialists will receive priority placement

✅ Your profile will be among the first indexed in search results

✅ You will help shape the platform features

Once we officially launch and traffic scales, fee structures will change.

But early adopters will keep their preferred conditions.

Who Should Apply Now?

You should register early if you are:

A nanny or babysitter
A speech therapist
A child psychologist
A tutor
A children’s activity organizer
A club owner
An online lesson provider
A parenting service specialist

If your work helps families — Momly is being built for you.

We’re Building This Together

Every successful platform starts with a small group of pioneers.

The parents will come — because they are actively searching for trusted, structured solutions.

But first, we need specialists who believe in building something meaningful from day one.

If you’re ready to grow with us,

if you want long-term visibility,

and if you’re willing to be part of the foundation —

Join Momly as an early specialist today.

Let’s finally solve the chicken-and-egg problem — together.